Business cards are one of those things that we all know we *should* have. It's an unspoken rule of owning your own business. But do you ever wonder- are they worth it? Do people actually keep them, let alone reference them? Do you look at your own stack of miscellaneous cards and shake your head while throwing them out?
Now, I'm not going to tell you to get crazy and boycott business cards. They're one of the foundations of promoting and marketing for a reason! However, I'd love to pass along a few tips and tricks that you can implement to make sure that your business card cost is an investment, and not just money being thrown down the drain.
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